
YouTube rival Rumble sues Google for ‘unfairly rigging’ search algorithms
FOXBusiness
YouTube rival Rumble is suing Google in a complaint filed Monday in the U.S. District Court of the Northern District of California’s San Jose Division, alleging the tech giant is violating antitrust laws by “unfairly rigging” its search algorithms to drive traffic away from YouTube’s competitors.
“By unfairly rigging its search algorithms such that YouTube is the first-listed links ‘above the fold’ on its search results page, Google, through its search engine, was able to wrongfully divert massive traffic to YouTube, depriving Rumble of the additional traffic, users, uploads, brand awareness and revenue it would have otherwise received,” the 38-page complaint states.
While Rumble has exclusive rights to original content videos, the platform claims that Google’s “unlawful anti-competitive conduct” forces the Toronto-based company to syndicate its videos to YouTube in order to survive.
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