The Food and Drug Administration will implement a ban on all flavored e-cigarette pods except tobacco and menthol varieties as part of an attempt to curb youth vaping, Trump Administration officials told multiple news outlets on December 31, 2019.
The ban would exclude open-tank vaping devices, a compromise made for small businesses.
According to The Wall Street Journal, those devices are often found at vape shops and “allow users to mix their own nicotine liquids.” Open-tank vaping devices are not as popular with young people.
Nearly a year after federal regulators first outlined a sweeping proposal to ban the sale of sweet and fruity flavored e-cigarettes, the Trump Administration will put a ban on certain flavored vaping cartridges.
As first reported by The Wall Street Journal, the FDA plans to prohibit the sale of all flavored vaping pods except tobacco and menthol varieties as part of an attempt to curb the rise of youth vaping. The Journal, citing officials, said the official announcement is expected on Friday,
The ban would exclude open-tank vaping devices, a compromise made for small businesses. The Journal reported that those devices are often found at vape shops and “allow users to mix their own nicotine liquids.” Open-tank vaping devices are not as popular with young people.
The flavors that will be prohibited are those that are believed to be most popular with young people. Many manufacturers of vape devices and refillable vaping liquids offer options ranging from spicy watermelon to bubble gum, and health experts have said that those offerings are a clear and obvious danger to kids. Young people are highly vulnerable to nicotine, the addictive drug in many e-cigarettes.
A Juul ad touts the e-cigarette’s flavors.
Juul, the top seller of e-cigarettes, has already halted sales of flavored vapes
The exempted flavors, on the other hand, are those that are believed to be most popular with adults, and are similar to menthol cigarettes.
“In an effort to reduce the surge in youth vaping, the ban would target the type of e-cigarettes most popular among teens,” The Washington Post reported. “Menthol and tobacco flavors would be excluded from the ban, the administration official said.”
Then this September, on the heels of a policy meeting at the White House, Health and Human Services Secretary Alex Azar suggested that the Trump Administration aimed to put Gottlieb’s proposal into action.
“The Trump Administration is making it clear that we intend to clear the market of flavored e-cigarettes to reverse the deeply concerning epidemic of youth e-cigarette use that is impacting children, families, schools and communities,” Azar said in a statement on September 11.
“We will not stand idly by as these products become an on-ramp to combustible cigarettes or nicotine addiction for a generation of youth.”